Now, Echo offers a solution with a small, flexible and incredibly strong connector – The Connect Plus. This is the first ever MFI certified dual connector, for all of your electronic devices. Built with the highest quality materials it is designed to last, wherever you are, everyday. Made from TPU and reinforced with hard plastic around the connectors make it virtually indestructible. It’s a revolution! Attach it to your keys, wear it as a necklace, or simply slip it into your purse or wallet – no more broken cables and dead batteries. Never before has a charging accessory been so relevant to the growing demand of our technological devices. This revolutionary cable comes fit with a USB connector, micro-USB and Apple lightweight, all built into one small, slick key chain.